Rod Specs

What is Rod Power?

Direct definition

Rod power describes how much force is needed to bend a fishing rod. Common ratings include ultralight, light, medium, medium-heavy, and heavy.

Why it matters for buyers

Power helps buyers match rods to lure weight, fish size, and market use case. Wholesale assortments often start with medium or medium-heavy models for broad coverage.

Example in rod sourcing

A medium spinning rod is versatile for freshwater retail programs, while a heavy surf rod is better for larger saltwater rigs.

FAQ

What rod power should wholesale buyers start with?

Medium and medium-heavy powers are common starting points because they serve a broad range of freshwater and general retail buyers.

Is rod power the same as rod action?

No. Power is how much force bends the rod; action is where the rod bends along the blank.