Sourcing
What is Lead Time?
Direct definition
Lead time is the time needed to prepare, produce, inspect, and ship an order after requirements and payment terms are confirmed.
Why it matters for buyers
Lead time determines when buyers should place seasonal orders. OEM, packaging, samples, and shipping method can all change the timeline.
Example in rod sourcing
Ice fishing rods should be ordered months before the winter peak because production and freight delays can miss the selling season.
FAQ
What affects fishing rod lead time?
SKU availability, sample approval, OEM changes, packaging production, order size, inspection, and shipping method all affect lead time.
How can buyers reduce lead time risk?
Plan seasonal orders early, approve samples quickly, and avoid unnecessary spec changes on the first order.